Think of your favorite famous sculpture: Michelangelo’s David, Landowski and da Silva Costa’s Christ the Redeemer, Rodin’s The Thinker. Today, these are marvels of the modern world, but they each started out as humble raw materials that demanded their artists recognize their potential. Without the divine gust of inspiration, a rock would remain a rock, or clay would lie as undisturbed earth. It took a calling from beyond to shape these products of nature into beloved representations of the human experience.
As the artist designing your legacy, you have the opportunity to give it the representation it deserves. Enter Yes Deffo, a boutique switchboard that builds and strengthens connections between brands and their audiences through the power of language. Originally a late 2000s web design agency called Oh Yes Definitely, Yes Deffo relaunched in 2018 as a ghostwriting and copy solutions firm. While the services offered have since changed, that same spirit of possibility and affirmation remains at the forefront: Can it happen? Yes, Deffo!
Legacy sculptor.
I can give you a list of reasons why you should want to work with me: I'm a lifelong storyteller, a professional creative, an impassioned researcher and a quick study. I've racked up over 20 years in both print and digital publishing, from cutting my teeth in journalism newsrooms to increasing engagement with SEO-optimized web content in both writing and editorial capacities. I've lent my abilities to projects commissioned by supermodels and Olympic athletes, and I've helped curate and define the brand voices of your favorite lifestyle media giants. I am an avid student of the written word and dedicated to its elevation as a craft. When I go to glory, it will be with a pen in my hand (or my fingers atop a keyboard).
But while all of that's important, what matters most is that I'd like to work with you. With both a Sun and Mars in Gemini, I am devoted to the practice of effective communication. If you don't believe in astrology, just pay attention to that last part. When writing feels like a burdensome yet necessary evil, allow me to reveal its magic to you. If you have a story, you have the power to move mountains—together, we can make that your legacy.
Services
Ghostwriting
Everyone has a story—it only matters how you tell it. Sharing yourself through blog entries, articles or books could bring light to a stranger’s life. We’ll work together to discover your voice and use it to make the world take notice.
Brand Strategy
Who are you? Let’s define your vibe and highlight what makes you exceptional so you can find your circle. Powerful copy and a strong brand identity can be a magnet to an ideal audience—let’s maximize your potential.
Email Lists and Content
Newsletters keep your community in the loop. We can create engaging, thoughtful content that entertains, educates and enriches the relationship between you and your audience.
Speechwriting
Whether you’re a known public speaker or just need a speech for an upcoming occasion, you want what you say to be resonant and memorable. We’ll make sure you’re the standout speaker of the evening.
Content Mapping
Need the perfect words for your promotional spot or presentation? How-to videos, podcasts and training materials can take you to the next level. Put your confidence in a five-star script that’ll make your project pop.
Proofreading and Editing
You’ve got a finished work but could use an editorial eye—you’re in capable hands. Extensive notes and suggestions tailored to your specifications are just a request away.
Contact
Ready to get started? Reach out to schedule a virtual coffee chat with me.